Technical GEO review
We check whether search engines and AI crawlers can access, navigate and interpret your website properly.
- Crawler access, robots.txt and sitemaps
- Indexing, canonicals and rendering
- Site speed, structure and internal links
GEO & AI Search
Make your website easier for AI to understand and trust.
Appearing in AI-generated answers requires more than publishing extra content. Your website must clearly explain who you are, what you do, who you help and why your claims should be trusted.
A clearer source for humans and machines
What is AI search optimisation?
GEO, or Generative Engine Optimisation, helps AI tools and search engines accurately understand your business and use your website as a credible source.
We combine competitive research, technical optimisation, content engineering, structured data and authority building. The aim is not to chase an algorithm. It is to make the useful facts and expertise already within your business easier to discover, verify and reference.
What we do
From diagnosis to implementation
We do not stop at a list of recommendations. Depending on the scope, we research the opportunity, fix the technical foundations and build the content needed to strengthen your AI visibility.
Search and question research
We find the commercial searches, natural-language questions and AI prompts your prospective customers actually use.
- Priority search terms and prompts
- Competitor and source visibility
- Content gaps and authority opportunities
AI-friendly content
We create and restructure pages so useful answers, expertise and evidence are clear to people and machines.
- Service, sector and authority pages
- Direct answers and useful FAQs
- Agent and LLM pages where appropriate
Structure and trust signals
We make the meaning behind your content clearer and strengthen the evidence that supports your claims.
- Semantic HTML and structured data
- Expert profiles, citations and proof
- Consistent brand and entity information
Implementation
An audit is only useful when the recommendations are delivered. We can make the agreed technical and content changes for you.
- Website and CMS improvements
- Content rewrites and new pages
- Schema and discovery-file implementation
Measurement and improvement
AI answers and their sources change. We monitor priority questions and refine the work as the landscape develops.
- AI visibility and referral tracking
- Priority-question retesting
- Quarterly reviews and recommendations
The outcome
A website that explains your value clearly
The result is a clearer, better-structured and more authoritative website that gives AI models, search engines and prospective customers a stronger understanding of your business.
- Who you are and what you do
- Who you help and where you operate
- What you are qualified to talk about
- What evidence supports your claims
- When your business should be considered
How it works
A practical three-stage approach
01
Diagnose
We identify the search opportunities and the technical, structural and content issues limiting your AI visibility.
02
Implement
We make the agreed website, content and structured-data improvements, working with your existing team where needed.
03
Measure
We retest priority questions and monitor whether your brand's visibility and representation improve over time.
Frequently asked questions
GEO and AI search, explained
What is GEO?
Generative Engine Optimisation, or GEO, is the work of making a business and its website easier for AI systems to find, understand, trust and reference in generated answers.
Is GEO the same as SEO?
They overlap, but they are not identical. Strong technical SEO remains essential. GEO adds clearer entities, direct answers, credible evidence, structured information and an understanding of the questions people ask AI tools.
Can you guarantee that ChatGPT or another AI tool will mention us?
No. AI-generated answers cannot be controlled or guaranteed. Our work improves the quality, accessibility and authority of the information available, giving your brand a stronger opportunity to be represented accurately.
Do we need a new website?
Usually not. We can review and improve an existing website, its content and its technical foundations. If the current platform creates serious limitations, we will explain those clearly.
Want to know how visible your business is in AI search?
Tell us about your website and the searches that matter to you. We will explain where the strongest opportunities are and what we would improve first.
No obligation. Prices from £500.